In some situations, you have to sell the need for good UX before you can get buy-in from stakeholders. That’s why it’s important that you can be persuasive in a way that stakeholders really understand. Here’s how I did this a few weeks ago. The new guy For the past few months, I have been […]
Author: Yakari Van Dessel
Writing about user research and my UX adventures. Currently UX contractor at Proximus via Pàu. Formerly, UX strategist at iOdigital.
My personal experience of using the Lean UX Canvas for the first time in a new SAFe based Agile environment with a cross-functional team and a complex product. The Lean UX Canvas was a great answer to align a cross-functional team for a complex product. The canvas allowed us to have a customer-centric conversation and […]
Do you need to design an information architecture (IA) based on real user data? I use this guide as a . I won’t explain all steps in the process in detail, but it’ll be enough to get you going. There will be useful resources at the bottom of this blog post. There are many things […]
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Personas: Why They Do Work
I wrote this blog post for Pàu, therefore it was first published on the Pàu Stories. A few weeks ago I read a tweet from a UX influencer questioning personas. I was stunned by how many other UX professionals also disagree with the effectiveness of personas. However, if you create personas the right way and […]
During the first week with my brand new car, I noticed that — for some mysterious reason — the time on the infotainment system did not match the time on my Apple Watch. Before driving to work, I quickly wanted to adjust the time so that it was correct again. I couldn’t find the time […]
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Custom Career Advice is Awesome
ADPlist.org is a free platform that allows you to have a one-on-one or group mentor sessions with world-class mentors. The process is as follows: you search a mentor you’d like to speak, you pick an available time slot, you write a motivation letter to explain why you’d like to have a mentor session with them and […]
Meanwhile, I’ve been a UX Designer for a few years. Before that, I worked hard to turn a job I absolutely did not like into a job I absolutely love. My job is now my passion, it’s my Ikigai. The career switch Background story Back in the beginning of 2019, I had decided to leave […]
Qualitative usability testing, also known as qualitative user testing, is a popular UX methodology that can provide rich insights. One of the biggest advantages of qualitative usability tests is that they can be carried out cheaply and quickly. But there are a few things I learned by preparing and conducting my first few qualitative usability […]